Feature Requests

Enable query and page level reporting for SEO team. Must create separate query and page level aggregated tables with query templates. Must have mapping sheet integration for query and page type.

Google likes ALT text for images. Where is it easy to add this? Thinking it would be nice to add the ALT text immediately after I grab the photo with File Manager when I place it in a product or blog post. Kind of the the same as when I click to tell a link to open in a separate browser tab. Anyway, thinking this would make it easier.

For Marketing analytics specifically, so much of clean data is reliant upon proper marketing channel categorization. A user should be able to see how their channels are currently being classified (ie. what source_mediums, campaigns, and landing pages) are being passed into which marketing channels and vendors AND be able to reclassify those values if needed.

Currently in the UA UI we can only see how attribution ai is being broken out by channel and campaign. The team would like to be able to see this at the vendor, tactic, and campaign type levels.

How did my marketing efforts impact my sales across all sales channels (DTC, Amazon, Walmart)?

Want the following scenario to become a reality: Integrated media lead negotiates budget with Client Integrated media lead inputs budget into model in an easy to use UI (thinking Sigma) Model spits out channel, tactic and campaign_type allocations & projected ROAS

The customer engagement team is currently pulling reports together manually. Need to ingest and harmonize the Dialtower and Georgias data. Most of the data is already being ingested into snowflake

Add the ability to set email alerts when KPIs pass certain thresholds or percent changes.